RFID Powers Global Retail Sporting Goods Leader
Decathlon becomes an industry leader by uniquely identifying every one of its products with RFID.
Tag, You’re It
Decathlon made the decision to grow into a sporting goods behemoth by researching, designing, manufacturing, marketing and retailing its own branded apparel, equipment and related sports merchandise. Having to manage logistics, inventory, labeling and tracking of the thousands of products it produced, Decathlon looked for a game changer to overcome these challenges and streamline the complexities efficiently.
Decathlon decided to use RAIN RFID powered by GS1 Standards to uniquely identify every product in its portfolio worldwide. Today, 100 percent of Decathlon products are tagged, powering operations extending from its production lines to its checkout lines.
Enabling Efficiencies
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About Melanie Nuce
Think Augmented, Virtual, and Extended Reality is just for gamers? Think again. In this episode, Tom Mainelli, Group VP Consumer and Device Research at International Data Corporation (IDC), discusses how AR/VR/XR technologies ...
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